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How e-Commerce automation can take your store to the next level

These days you have heard of eCommerce automation and you are probably considering applying one to your business as soon as possible. Before you start with an actual process, you need to know all about this improvement and all benefits, steps and so much more. All of that will be explained below. Without further ado, let’s begin.


e-Commerce automation: What is it and how it works?

In the lack of a better word, automation is a process in which you will use software or apps to complete some operations instead of you. By using this, you can focus on more complicated processes and steps that will boost the profit, get you more customers and similar.

All of this means that your business expenses will be decreased. You won’t have to pay for software monthly, nor will you have to care about its insurance, vacations, and more. On the other hand, you will have more time to focus on yourself. There are countless examples of e-Commerce automation, but we will list only the most common and the best-known. They are:

  • Shipping automation
  • Customer support
  • Refunds and returns
  • Managing the inventory
  • Workflow
  • Email marketing
  • Data collection
  • Analytics
  • Bookkeeping
  • Marketing
  • As you can see, all of these processes will require your time and effort. But, once you automate them, they will complete most of the work without having you to stay close. It is definitely a thing to consider if you want to lift your business to another level.


    Why you should automate your e-Commerce business?

    As you should know by now, there are many reasons why you should start with e-Commerce automation. The biggest of them all is time-saving. However, you won’t save only your time, you will save the time of others as well. Here are a few reasons why you should start with the process today.

  • You will have more time ————As we have previously mentioned, you will have more time and you will be able to use that time on more important aspects.
  • Better customer service ————Once automated, your business will have 24/7 customer support. Your customers will always get help when needed. But, this automation will also assist you with the refunds and returns and keep the valuable data available to you all the time. Simple addition is a thank you message at the end of the discussion.
  • Help managers of operations ————Next to your time, operation managers will get help in massive amounts. e-Commerce automation can assist you keep the track of your items, send you notifications when you need a new batch of products and so much more. More complex tools also allow you to order the batches of new products automatically.
  • Your business will be safer ————Automation can help you prevent frauds as well. In simple terms, the software can detect unauthorized IP address usage, possible malfunctions, and also prevent loss of data better than you can. In addition, some tools have the ability to halt orders or even to cancel them completely.
  • More efficient marketing ————Automation can assist you with marketing. A tool can inform the marketing team when marketing of a specific product should start, on which aspects to focus and what to avoid. In return, you will get more accurate promotions, better ads, and more customers.
  • Decreased cost of web development ————The last thing why you have to consider automation is probably the most money-saving benefit. When new products are added, web developers must change pictures, adjust descriptions and so much more. Automation means that the software will do all of this work, meaning you don’t have to pay for web developers.

  • Steps needed to take in order to automate your e-Commerce business

    The next section is to help you incorporate e-Commerce automation into your business. There are a few steps you will have to take and we will reveal all the facts you need to know.

  • Decrease cart abandonment ————This is a problem in which a customer will add a unit to the cart and leave a store. This happens all the time and manually you can’t do anything. Automation helps you by sending the mail or any other form of notification to a customer and trying to complete the transaction.
  • Add review automation ————This is a similar step to the first one here. Basically, you will send notifications to your customers, who ordered a product and ask them to provide a review of that product. By using this, your products get more review, they look better in the eyes of other customers and more.
  • Include ShipSaving ————ShipSaving is a platform used for automation of e-Commerce business. It will help you with labels, warehouse management, and inventory in general. These are just a few examples of what ShipSaving can do for you. In reality, it comes with dozen of features and is something that millions have been using for a long period of time.
  • Automate the management of your inventory ————Yes, automation can assists you with your inventory. In other words, you will always know about the items you have available when you need to order more or the software can do this for you.
  • Invoices automation ————Now you can keep the track of all the invoices automatically. Automating the transactions is supported by payment providers such as QuickBooks, Due, and also PayPal, among many others.
  • Add AI customer support ————This basically refers to a live chat option. A customer will be able to find and solve most of the issues using AI. You don’t have to spend any time and your customer is satisfied. You can see that most businesses have AI customer support these days.
  • Automate your marketing ————When you automate your marketing, you are looking at a 250% increase in sales and also 90% higher retention of the customers. These tools help you by advertising your products on social media platforms, using emails, and more.
  • Automate the user accounts ————By automating the accounts, you get the ability to keep all the data relates in one place, to get all the information from one place and so much more. You can also see all the details about sales, investments, and additional expenses in one place.
  • Automation of order fulfillment ————Order fulfillment is a complicated process in which you will have to locate an item, pack it, and ship it. Automating this process can save you so much time and you can enjoy easier business, period.
  • Automate refunds ————Eventually, you will have to solve a few issues regarding refunds and have to replace some products. Automation can help you by being notified only when the refund is eligible and should be done.

  • The final Word

    Automating your e-Commerce business is something that offers countless benefits. In a nutshell, you will save money and time and you will be able to use both for generating more profit and increasing the number of customers. One way or another, this is a process you will have to add to your e-Commerce business eventually.